Are You Leveraging Your Blog for Donor Relations?

Many nonprofits focus on using their digital tools to raise new money, but there’s an important role to be played in nurturing relationships with your existing supporters. Laura Iancu has a nice post for Nonprofit Hub where she explores ways to improve stewardship using your organization’s blog. In the post, she writes: Seems like many […]

Q&A: Doug Banks from UMass Talks About Digital in the World of Higher Education

Doug Banks, Associate Vice President for Economic Development at University of Massachusetts, was gracious enough to answer a few questions for us. Formerly the Editor & Publisher of Mass High Tech, he has deep roots in the New England high-tech economy. He provides some perspective on the role that digital plays in the academic community. 

Weekend Reading – Just Back from DC Edition

It has been a busy week, and I just returned home from DC after midnight last night/this morning. Still, there’s lots of good reading material available for you this weekend, so let’s take a look at my recommendations. Pew found that 15% of American adults do not use the Internet or email. About 2/3 of […]

What Are the Most Common Misperceptions of Digital by Nonprofit Executives?

As digital continues a steady march into mainstream understanding, many executives still possess common misperceptions about how new media can help their organizations. Rather than just relying on my own observations, I turned to an active and intelligent LinkedIn Group operated by the Marketing Over Coffee team of Christopher S. Penn and John Wall to get feedback from other […]

What Are Executives’ Most Common Digital Misperceptions?

As digital continues a steady march into mainstream understanding, many executives still possess common misperceptions about how new media can help their organizations. Rather than just relying on my own observations, I turned to an active and intelligent LinkedIn Group operated by the Marketing Over Coffee team of Christopher S. Penn and John Wall to […]